To educate customers about how far modern electric vehicles (EVs) can travel, Nissan is launching the second installment of Nissan’s digital EV education series, focused on addressing the driving range of electric automobiles, a big concern many people have share about EVs.
Thanks to technological advancements, from 2011 to 2017 the median electric car range increased by 56 percent. The Nissan LEAF is one of the benchmark leaders, having boosted its range by approximately 70 percent from its 2011 debut. However, a 2018 Nissan-commissioned survey by Frost & Sullivan still revealed that 80 percent of regional respondents said that the fear of an EV “running out of power” was a big concern. So this video was created to help educate consumers in the Asia and Oceania region about the distance an EV can go.
The new Nissan LEAF, for example, with its 40kWh battery, boasts an average 270km against the worldwide harmonized light vehicles test procedure (WLTP)*Vincent Wijnen, senior vice president for Nissan Asia & Oceania
*WLTP is a global harmonized standard for determining electric range of passenger cars.
The four-part video series covers charging, range, driving and ownership, thereby tackling the most common questions surrounding EVs and myths around them. Leading the discussion, Tim Jarvis, Australian explorer and environmental scientist, and Naya Ehrlich-Adam, founder of sustainable food business Broccoli Revolution in Bangkok, team up to discuss questions about EVs based on their personal experiences and preferences.
Australian explorer and environmental scientist, and Naya Ehrlich-Adam, founder of sustainable food business Broccoli Revolution in Bangkok, team up to discuss questions about EVs based on their personal experiences and preferences.